variavel0=Jaime Vilela Resende - jvresende@mecanica.ufu.br Universidade Federal de Uberlândia Vivaldo Silveira Jr. - vivaldo@ceres.fea.unicamp.br Universidade Estadual de Campinas Abstract. The changes in the air velocities caused by the resistance for the air flow due to fruit pulp model packaged (100 grams) and conditioned in multi layers boxes in air blast freezers were evaluated and air flow rate were estimated using a method of treatment of the experimental data. The air velocities were measured before the air pass through the pillage of multi layer boxes in the air stream. For the measurements processing was used a non linear regression routine. Air flow rate measured by the present method resulted of the numerical integration of air velocities adjusted profile. Results presented a relative difference 10 % higher than the standard procedure, which consists in averaging the air velocity measurements performed at each point of the section. In the same fan operation conditions, the results shown for the 7 layers arrays of product in the boxes which the air velocity was 62% lower than the 3 layers arrays and 50,9 % lower than the 5 layers arrays of product. These results were proportional to the bulk area for the air flow. Keywords. frozen foods, fuit industries, fruit pulps, air flow, air blast.