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S6 Desenvolvimento de Produtos |
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Title:
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GLOBALIZATION AND DEVELOPMENT TECHNOLOGY INFLUENTIAL IN AUTO-PARTS BRAZILIAN SECTOR
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Summary :
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ABSTRACT. NOWADAYS THE MARKET COMPETITION GROW UP AND INVOLVE CONTINUOUS CHANGES IN ENTERPRISE CONDUCT BECAUSE GLOBALIZATION AFFECT IT. GLOBALIZATION IS THE PHENOMENON THAT THE DEGREE OF GLOBAL HUMAN INTERACTION INCREASES TO SUCH AN EXTENT THAT BOTH ITS PRIMARY EFFECTS AND THE REACTIONS IT PROVOKES GIVE RISE TO NUMEROUS NEW DEVELOPMENTS. THE QUALITATIVE JUMP TO GLOBALIZATION CAN BE UNDERSTOOD AN INTERACTION BETWEEN ECONOMY, TECHNOLOGY (COMMUNICATIONS, ELECTRONICS) AND POLITICS. THE OLD POSITION WAS WAIT THE MARKET ENCOURAGEMENT TO DEVELOP LITTLE CHANGES IN ENTERPRISE. THIS FACT IS A MOTIONLESS VISION AND RESPONSIBLE FOR THE ORGANIZATION FAILURE. THE DEVELOPMENT OF RESEARCH AND DEVELOPMENT FUNCTION (R&D) BY ENTERPRISE IS IMPORTANT FACTOR TO MAINTAIN MARKET SHARE. THIS ARTICLE PRESENTS DATA ABOUT DIFFERENT ACTIVITIES WITH SPECIAL ATTENTION TO AUTO-PARTS, LOGISTICS, PRODUCTION, AND MANAGEMENT.
KEY WORDS: GLOBALIZATION, TECHNOLOGY MANAGEMENT, BRAZILIAN AUTO-PARTS COMPANIES, LOGISTICS.
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Author :
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Gimenez, Claudemir 0
Monteiro, Rogerio 0
Telles, Geraldo Nonato
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Paper View :
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